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The Evolution of CRM Systems

How modern CRM can transform your business

Download our webinar, during which HubSpot's Steve Vaughan and Kaksio Labs' Aleksi Lehtola discuss the possibilities of modern CRM. In the webinar recording, we go through the evolution of CRM and the key changes that have influenced the development of CRM systems. We also share practical tips on how a modern CRM system can support the growth of your business. Ilari Laaksonen, the CEO of health tech company Axel Health, will share his thoughts on the Q&A session on how their organization has transformed through modern CRM tools.

The evolution of CRM systems in the last few years has been tremendous. Still, many people think CRM as an old, complex data warehouse that no one can trust. Others remember the inefficient hours it took to copy-paste between programs to get all the data right across different systems. Modern CRM systems have come a long way from this with their intuitive user interfaces, versatility and comprehensive reporting tools. While many companies have already entered the modern CRM era, large number of businesses are still struggling with the same core problems.

In this webinar recording Aleksi and Steve share:

  • All the major CRM changes that have taken place during the last decade
  • How a modern CRM differs from traditional CRMs
  • How the right CRM can help you grow your business

Complete the form below to receive a link to the webinar recording. Webinar is held in English.

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"Question we all should ask ourselves:
are you working for your CRM or is your CRM working for you?"

Steve Vaughan, HubSpot


Steve Vaughan
Steve Vaughan
Channel Account Manager at HubSpot

Steve is one of the most experienced Channel Account Managers in the HubSpot Dublin office. Steve is a talented sales professional and has played a key role in the success of many large HubSpot partner agencies in Europe. 

Find Steve in LinkedIn


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Aleksi Lehtola
Chief Growth Officer (CRO) at Kaksio Labs

Aleksi is a seasoned sales professional who has built the success story of Kaksio Labs and is now leading the International operations in North America. Aleksi has a long experience on building sales teams and growing start-up businesses to successful companies both in the Nordics and the US.

Find Aleksi in LinkedIn